MAYBELLINE Build-A-Brow 2-in-1 Brow Pen & Clear Sealing Gel, Soft Brown — Ultra-Fine Hairlike Strokes, Flexible 24H Hold

The Maybelline Build-A-Brow 2-in-1 Brow Pen and Sealing Gel sculpts natural, fuller-looking brows with ultra-fine hairlike strokes and a clear, non-crunchy gel that holds for up to 24 hours.

Build-A-Brow combines a precision felt-tip brow pen and a clear sealing gel in one compact tool so you can fill, shape, and lock brows quickly. The pen creates thin, realistic strokes that mimic brow hairs while the gel smooths and secures them without stiffening. Formulated to resist sweat, humidity, and smudging, this vegan, ophthalmologist-tested formula is available in six shades — Soft Brown being a versatile choice for many hair colors.

How does the ultra-precision pen recreate real brow hairs?

The pen tip is engineered to deliver very fine, controlled lines that resemble individual hair strands instead of solid blocks of color. With light, short strokes you can layer pigment to build density where hairs are sparse and keep the center and tail natural-looking.

• Ultra-fine felt tip for hairlike micro-strokes
• Buildable pigment — lay down hair strokes progressively
• Tip control for precise arches and tails
• Soft Brown shade blends with warm and cool tones

Will Build-A-Brow really hold brows all day without feeling crunchy?

The clear sealing gel is formulated to set hairs in place while maintaining a flexible, natural finish so brows move with your face. It locks in the pen’s strokes and reduces the need for touch-ups, resisting sweat and humidity during daily activities.

• Non-crunchy clear gel for a flexible hold
• Sweat-, smudge-, and humidity-resistant performance
• Seals individual strokes to extend wear up to 24 hours
• Suitable for layering over pencils or powders

How do you use the two steps for a quick, professional result?

Start by shaking the pen then use upward, short strokes to add hairlike lines in sparse areas; allow the ink to dry for a few seconds. Finish by brushing the clear gel through brows to shape and seal, sculpting the arch and keeping edges clean.

• Step 1: Shake pen and flick strokes upward to mimic hairs
• Step 2: Let strokes dry briefly before applying gel
• Step 3: Use gel wand to brush, shape, and lock in place
• Easy to reapply and blend for symmetry or fuller effect

Is Build-A-Brow suitable for sensitive eyes and daily wear?

Yes — the formula is ophthalmologist tested and uses no animal-derived ingredients, making it a vegan-friendly choice. It’s gentle for everyday use around the eye area and works well under makeup or on bare skin for low-maintenance grooming.

• Vegan formula with no animal-derived ingredients
• Ophthalmologist tested for eye-area use
• Compatible with other Maybelline face and eye products
• Available in multiple shades for personalized matching

Who is this for? Build-A-Brow is designed for anyone wanting natural, fuller brows without a heavy, artificial finish — from beginners who prefer a simple two-step routine to brow-savvy users layering products for long wear. Choose Soft Brown if you have light to medium brown hair or warm-toned dark blondes seeking subtle definition with realistic hairlike texture.

Ingredients

2056730 - INGREDIENTS: AQUA / WATER / EAU • VP/VA COPOLYMER • BUTYLENE GLYCOL • ALCOHOL • POLYVINYL ALCOHOL • PVP • PHENOXYETHANOL • CAPRYLYL GLYCOL • AMINOMETHYL PROPANEDIOL • CARBOMER • TETRASODIUM GLUTAMATE DIACETATE (F.I.L. N70023606/1). G2056968 - INGREDIENTS: AQUA / WATER / EAU • GLYCERIN • ALCOHOL • PHENOXYETHANOL • CAPRYLYL GLYCOL • PEG/PPG-14/4 DIMETHICONE • PVP • LAURETH-21 • SODIUM DEHYDROACETATE • PEG-40 HYDROGENATED CASTOR OIL • PROPYLENE GLYCOL • PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE • TRIISOPROPANOLAMINE ● [+/- MAY CONTAIN: CI 77266 [NANO] / BLACK 2 • CI 16035 / RED 40 • CI 19140 / YELLOW 5 • CI 42090 / BLUE 1]. (F.I.L. N70025296/1).