MAYBELLINE Fit Me Dewy + Smooth Liquid Foundation Ivory — Hydrating, Lightweight SPF 18 Coverage

Maybelline Fit Me Dewy + Smooth Liquid Foundation in Ivory is a lightweight, hydrating liquid foundation that evens skin tone while delivering a natural, luminous finish with SPF 18.

This foundation is formulated to enhance your skin’s natural texture rather than mask it. Designed for normal to dry skin, the formula uses a translucent base and fine pigments to provide buildable, breathable coverage that looks like skin. It’s free of oils, waxes and added fragrance, and is non-comedogenic, dermatologist- and ophthalmologist-tested for everyday wear.

How does this foundation give a fresh, dewy look without feeling heavy?

The Fit Me Dewy + Smooth formula combines lightweight pigments with a translucent base so skin’s highlights and natural contours remain visible. Moisturizing ingredients deliver a soft glow while a fluid texture blends easily for a skin-like finish. You’ll get coverage without a cakey feel.

• Hydrating liquid base that layers smoothly
• Sheer-to-medium buildable coverage for a natural look
• Light-reflecting finish to enhance radiance
• Non-greasy, breathable wear for normal to dry skin

Will this foundation protect my skin from sun exposure?

This product includes SPF 18 to provide everyday protection against UV exposure as you go about daily activities. SPF in foundations is a helpful supplementary step, but for extended sun exposure use a dedicated sunscreen. The inclusion of SPF helps tone down skin dullness while covering evenly.

• Broad daily protection with SPF 18
• Useful for incidental sun exposure during normal daily routines
• Works as a makeup step; pair with sunscreen for prolonged outdoor time

How do I apply it for best results on dry or textured skin?

Start with a lightweight moisturizer or primer to even out dry patches, then apply a small amount of foundation and blend outward using a brush, sponge, or fingers. Build coverage in thin layers where needed rather than applying a heavy initial coat. Finish with a light dusting of translucent powder only on areas that need setting.

• Prep with moisturizer or hydrating primer for smoother application
• Apply thin layers and blend for buildable coverage
• Use concealer for targeted spots and minimal powder to avoid mattifying the dew

Is this product safe for sensitive eyes and non-comedogenic for acne-prone areas?

Maybelline Fit Me Dewy + Smooth is ophthalmologist-tested and non-comedogenic, which reduces the chance of pore-clogging and is suitable for use near the eye area. It’s also formulated without added fragrance, oils, or waxes to limit irritation. As with any product, patch testing is recommended for very reactive skin.

• Ophthalmologist- and dermatologist-tested for compatibility
• Fragrance-free and free of heavy oils or waxes
• Non-comedogenic to minimize pore congestion

Who is this for: This foundation suits anyone with normal to dry skin who wants a natural, hydrated look and prefers lightweight, buildable coverage. It’s a good pick for daily wearers who value a breathable finish and appreciate added SPF in makeup. If you prefer a matte, oil-control formula, consider other Fit Me textures designed for oily skin.

Ingredients

G682228 8 ACTIVE INGREDIENTS: OCTINOXATE 7.0% INGREDIENTS: WATER CYCLOPENTASILOXANE DIMETHICONE GLYCERIN ISOTRIDECYL ISONONANOATE PEG-9 POLYDIMETHYLSILOXYETHYL DIMETHICONE DISTEARDIMONIUM HECTORITE DIMETHICONE/POLYGLYCERIN-3 CROSSPOLYMER SODIUM CHLORIDE PEG-10 DIMETHICONE PHENOXYETHANOL METHYLPARABEN DISODIUM STEAROYL GLUTAMATE CHLORPHENESIN DISODIUM EDTA ACRYLATES COPOLYMER PROPYLPARABEN FRAGRANCE TOCOPHEROL ASCORBYL PALMITATE ALUMINUM HYDROXIDE BUTYLPARABEN PEG-9 ETHYLPARABEN DIPROPYLENE GLYCOL ALPHA-ISOMETHYL IONONE MAY CONTAIN TITANIUM DIOXIDE IRON OXIDES F.I.L. D51663/2