MAYBELLINE Fit Me Dewy + Smooth Liquid Foundation — Medium Buff, Hydrating SPF 18, Buildable Coverage

Maybelline Fit Me Dewy + Smooth Liquid Foundation in Medium Buff is a hydrating, buildable-coverage foundation that smooths texture and delivers a natural luminous finish with SPF 18.

Designed for normal to dry skin, this liquid foundation combines moisture-replenishing ingredients with light-reflecting pigments to give skin a healthy, dewy look while evening out tone. The formula is dermatologist- and allergy-tested, fragrance-free, and non-comedogenic, so it’s formulated to minimize pore congestion while providing everyday sun protection. Packaging may vary from product images.

How does this foundation hydrate without feeling greasy?

The Fit Me Dewy + Smooth formula balances emollients and lightweight hydrators so skin feels soft rather than slick. It settles into fine lines and smooths skin texture, creating a natural luminous surface that still photographs well.

• Contains moisturizing agents that plump and soften skin
• Light-reflecting pigments create a healthy glow without heavy shine
• Non-comedogenic and fragrance-free to reduce pore-clogging risk

What coverage can I expect and how do I apply it?

Coverage is buildable from sheer to medium, letting you layer without cakey buildup. Apply a small amount to the center of the face and blend outward with fingertips, a brush, or a sponge for a seamless finish. For more coverage, add thin layers only where needed.

• Sheer to medium, buildable coverage for natural results
• Blend with fingers, foundation brush, or makeup sponge
• Works well as a base for powders and setting sprays

Does it protect skin and suit everyday wear?

This foundation includes SPF 18, offering daily sun protection as part of your routine. While it helps shield against everyday UV exposure, it shouldn’t replace a dedicated sunscreen for prolonged sun exposure. The lightweight feel makes it comfortable for all-day wear under normal conditions.

• SPF 18 helps protect against incidental sun exposure
• Lightweight formula for long-wear comfort during daily activities
• Dermatologist- and allergy-tested for routine use

Which skin tones and types match Medium Buff best?

Medium Buff is a mid-tone shade with neutral-warm undertones that flatters medium skin with slight golden or beige hues. The Fit Me range spans many shades, so pairing Medium Buff with nearby shades can help find the best match for your complexion.

• Best for medium skin tones with neutral to warm undertones
• Part of a broad shade lineup for mixing and matching
• Recommended for normal to dry skin types seeking a dewy finish

Who this is for: If you have normal to dry skin and want a natural, hydrated look with buildable coverage and everyday sun protection, Maybelline Fit Me Dewy + Smooth in Medium Buff is a practical, budget-friendly choice. It’s suited to users who prefer a luminous, skin-like finish and who want a dermatologist-tested, non-comedogenic formula for daily wear. For extended outdoor protection, layer with a dedicated sunscreen beneath the foundation.

Ingredients

Active: Octinoxate 7%. G682228 5 Inactive: Water, Cyclopentasiloxane, Dimethicone, Glycerin, Isotridecyl Isononanoate, Peg-9 Polydimethylsiloxyethyl Dimethicone, Disteardimonium Hectorite, Dimethicone/Polyglycerin-3, Crosspolymer, Sodium Chloride, Peg-10, Dimethicone Phenoxyethanol, Methylparaben, Disodium Stearoyl Glutamate, Chlorphenesin, Disodium Edta, Acrylates Copolymer, Propylparaben, Fragrance, Tocopherol, Ascorbyl Palmitate, Aluminum Hydroxide, Peg-9, Ethylparaben, Dipropylene Glycol, Isobutylparaben, Butylparaben, Alphaisomethyl Ionone. (+/- May Contain: Titanium Dioxide, Iron Oxides) F.I.L. D43065/4.