MAYBELLINE Super Stay Matte Ink Liquid Lipstick — Charmer (Midtone Mauvy Brown), 16H Wear, Waterproof Matte

MAYBELLINE Super Stay Matte Ink in Charmer is a longwear liquid lipstick that delivers high-pigment, waterproof matte color with precise arrow-tip application and up to 16 hours of wear.

This iconic liquid lipstick pairs saturated ink pigments with a thin, flexible film to create a true matte finish that resists smudging, transfer and everyday wear. Charmer is a midtone mauvy brown engineered to give a polished, modern nude look that works for daytime or evening. The formula is dermatologist tested and comes with an arrow-tip applicator to make single-swipe, controlled coverage easy for all skill levels.

How long will the color last on a busy day?

Super Stay Matte Ink is formulated for extended wear—expect color to remain bold for up to 16 hours under normal conditions. The thin-film ink dries down to a matte finish that resists smudging and minimizes transfer, helping your look survive meetings, meals and commutes.

• Up to 16-hour wear oil- and smudge-resistant finish
• Thin, flexible film that adheres to lips without flaking
• Water-resistant properties for everyday durability

Will it apply evenly and precisely?

The included arrow-tip applicator is shaped to follow the natural lip line for precise placement in a single sweep. Its tapered point helps define the cupid’s bow while the broader sides fill the lip quickly, reducing the need for a separate lip liner or multiple coats.

• Arrow-tip applicator for sharp edges and full coverage
• High-pigment ink delivers opaque color in one swipe
• Thin formula avoids patchy buildup or heavy texture

Is Charmer suitable for everyday and special-occasion looks?

Charmer’s midtone mauvy brown is versatile—subtle enough for office or daytime wear yet polished enough to anchor evening makeup. Pair it with natural eye makeup for everyday polish or combine with bolder eyeshadow and liner for a more dramatic effect.

• Midtone mauvy brown complements warm and cool skin tones
• Works with minimal makeup or full-glam looks
• Available alongside 30+ shades for mix-and-match options

How do I remove it at the end of the day?

The longwear film requires an effective makeup remover; oil-based removers or micellar waters work best to dissolve the pigment without excessive rubbing. Apply remover, let it sit briefly, then gently wipe away to protect delicate lip skin.

• Use oil-based balm or micellar water for fastest removal
• Press remover onto lips for a few seconds before wiping
• Follow with a lip balm to restore moisture after cleansing

Who is this for: Maybelline Super Stay Matte Ink in Charmer is ideal for anyone seeking a reliable, high-pigment matte liquid lipstick that lasts through a full day. It suits busy professionals, makeup enthusiasts who value precision application, and anyone wanting a modern neutral shade that pairs easily with varied looks. If you want a transfer-resistant matte finish with simple, single-swipe coverage and long wear, Charmer offers a convenient, dermatologist-tested option.

Ingredients

G949376 5 - INGREDIENTS: DIMETHICONE • TRIMETHYLSILOXYSILICATE • ISODODECANE • NYLON-611/DIMETHICONE COPOLYMER • DIMETHICONE CROSSPOLYMER • C30-45 ALKYLDIMETHYLSILYL POLYPROPYLSILSESQUIOXANE • LAUROYL LYSINE • PHENOXYETHANOL • SILICA SILYLATE • ETHYLHEXYLGLYCERIN • DISODIUM STEAROYL GLUTAMATE • ALUMINUM HYDROXIDE • LIMONENE • SILICA • BENZYL BENZOATE • BENZYL ALCOHOL • CITRONELLOL • TOCOPHEROL • CALCIUM ALUMINUM BOROSILICATE • ALUMINA • SYNTHETIC FLUORPHLOGOPITE • MAGNESIUM SILICATE • TIN OXIDE • PARFUM / FRAGRANCE ● [+/- MAY CONTAIN: CI 77491, CI 77492, CI 77499 / IRON OXIDES • CI 77891 / TITANIUM DIOXIDE • CI 45410 / RED 28 LAKE • CI 15850 / RED 7 • CI 45380 / RED 22 LAKE • CI 19140 / YELLOW 5 LAKE • CI 15985 / YELLOW 6 LAKE • MICA • CI 42090 / BLUE 1 LAKE • CI 15850 / RED 6 • CI 17200 / RED 33 LAKE]. (F.I.L. N70058730/1).