No7 Lift & Luminate Hydrating Primer 30ml — Niacinamide Boost, Smooths & Illuminates Skin

No7 Lift & Luminate Primer is a hydrating, niacinamide-enriched makeup primer that smooths skin, adds a subtle glow, and helps makeup apply more evenly.

This lightweight 30ml primer from No7 is formulated to create a refined base for foundation and concealer while delivering skin-conditioning ingredients. It blends light-reflecting particles with moisture-supporting actives—niacinamide, sodium hyaluronate and Iris florentina root extract—to improve surface texture and give skin a brighter, more luminous appearance. The finish is designed to be compatible with a full No7 Lift & Luminate routine but also works alone to enhance the look of skin under makeup.

How does this primer make makeup go on more smoothly?

The formula fills and evens the skin surface so foundation and concealer glide on with less tugging, reducing patchiness and visible fine lines. Its texture is silky yet non-greasy, creating a balanced canvas for long-wearing products.

• Light-reflecting particles diffuse imperfections and add a soft glow.
• Silky base reduces friction for easier foundation application.
• Helps foundation adhere evenly for a smoother finish.

What key ingredients are included and what do they do?

No7 combined niacinamide, sodium hyaluronate and Iris florentina root extract to target hydration, brightness and surface plumpness. These ingredients support the skin’s moisture barrier and help reduce the look of dehydration-related texture, while preserving a natural-looking radiance.

• Niacinamide: helps support skin’s defenses against moisture loss and uneven tone.
• Sodium hyaluronate: attracts and retains hydration for a smoother feel.
• Iris florentina root extract: visibly plumps and softens the look of fine lines.

Will this primer work for my skin type or sensitive skin?

The primer is formulated to be suitable for all skin types, including sensitive skin, offering hydration without heavy oils. Its lightweight texture minimizes pore-clogging risk and layers well under products designed for different skin needs.

• Non-greasy hydration suitable for normal, dry, combination and oily skin.
• Compatible with sensitive skin—formulated for gentle use.
• Pairs easily with other No7 Lift & Luminate products or any foundation.

What results can I expect and how should I use it?

In consumer testing, most users reported improvements in brightness, lifted appearance and reduced look of fine lines when used as part of a regimen. For best results, apply a small amount to cleansed skin before foundation; it can also be worn alone for a subtle illuminated finish.

• Use a pea-sized amount and spread evenly across face and nose bridge.
• Allow a few seconds to set before applying foundation or concealer.
• Works well with No7 Lift & Luminate TRIPLE ACTION Serum Foundation, Concealer and Powder.

Who is this for: No7 Lift & Luminate Primer is designed for anyone seeking a hydrating, smoothing base that enhances makeup application and gives skin a soft, luminous boost. It’s suitable for people who want a primer that supports skin moisture, refines texture, and integrates seamlessly into a broader anti-aging makeup routine without feeling heavy.

Ingredients

Aqua (Water), Glycerin, Niacinamide, Alcohol Denat., Dimethicone, Butylene glycol, Acrylates/C10-30 alkyl acrylate crosspolymer, Phenoxyethanol, Mica, Sodium hyaluronate, Ethylhexylglycerin, Sodium hydroxide, Iris florentina root extract, Tocopherol, CI 77891 (Titanium dioxide), CI 77491 (Iron oxides).