NYX PROFESSIONAL MAKEUP Buttermelt Powder Blush — Back And Butta, Vegan 12HR Wear, Creamy-Feel Matte/Glowy Finish

NYX PROFESSIONAL MAKEUP Buttermelt Powder Blush delivers a creamy-feeling, highly pigmented powder blush that blends like butter and resists fading and transfer for up to 12 hours.

This lightweight powder blush combines the smoothing slip of buttery emollients with powdery buildable color. Infused with mango, almond and shea butters, the formula is vegan and PETA-recognized cruelty-free, offered in 12 shades with soft matte and luminous finishes to suit a range of skin tones and makeup styles.

How does Buttermelt achieve buttery blendability in a powder texture?

The Buttermelt formula uses nourishing butters to give powder pigments a creamy glide so the color deposits smoothly without tugging. Pigments are finely milled for even payoff and effortless diffusion across the cheek.

• Mango, almond and shea butters for slip and skin comfort
• Finely milled pigments for even application and buildable color
• Available in soft matte and glowy finishes to suit different looks

Will the color stay put through a full day?

This blush is formulated to resist fading and transfer, offering wear that lasts up to 12 hours under normal conditions. It performs best over a set foundation or primer to lock pigments in place.

• Fade- and transfer-resistant formula for long-wear color
• Pairs with setting sprays, primers or powders for extended longevity
• Buildable coverage lets you set intensity without caking

Which shades and finishes should I pick for my skin tone?

The range includes 12 shades created to flatter a wide spectrum of skin tones, from subtle nudes to vivid corals and deep berry hues. Choose glowy finishes to emphasize radiance or soft mattes for a natural, velvety flush.

• Light and fair tones: soft peaches or cool pinks in matte or subtle sheen
• Medium tones: warm corals and rose shades for natural warmth
• Deep tones: rich berries and terracotta hues for visible, vibrant color

How can I apply Buttermelt for the most natural-looking flush?

Your best results come from a light, layered approach. Tap a fluffy blush brush into the pan, swirl to diffuse pigment, and apply to cheek apples, temples and the bridge of the nose to mimic a sun-kissed glow.

• Tap and swirl the brush in the pan to pick up pigment evenly
• Start light, then layer for desired intensity to avoid heavy patches
• Mix with Buttermelt Bronzer for a warm, bronzed finish

Who is this for: NYX PROFESSIONAL MAKEUP Buttermelt Powder Blush is ideal for anyone who wants the comfort of butter-infused skincare ingredients with the control of a powder blush. It suits makeup beginners and pros alike—perfect for daily natural looks, long-day wear when you need color to last, or creative makeup that benefits from blendable, buildable pigments. Vegan and cruelty-free credentials make it a choice-conscious option for shoppers seeking ethical beauty alternatives.