NYX PROFESSIONAL MAKEUP Buttermelt Powder Blush — Butta Than Before, Velvet Butter Formula, Up to 12HR Wear

Buttermelt Powder Blush is a velvety, butter-infused powder blush that glides on like cream, blends like powder, and delivers up to 12 hours of fade- and transfer-resistant color.

NYX PROFESSIONAL MAKEUP’s Buttermelt Blush merges rich pigment with skin-nourishing butters — mango, almond and shea — to create a soft, blendable flush available in 12 shades and both matte and luminous finishes. The formula is vegan, cruelty-free, and designed to sit comfortably over your base makeup without sliding or fading through the day.

How will this blush perform during a long day?

The Buttermelt Powder Blush is formulated to resist fading and transfer so the shade you apply in the morning stays visible into the evening. While individual wear time varies, the blend of powder finish and buttery emollients helps anchor pigment to skin for extended wear.

• Up to 12 hours of color retention under normal conditions
• Fade- and transfer-resistant formula helps reduce midday touch-ups
• Works over foundation and bare skin without pilling

Which shades and finishes should I choose for my look?

Buttermelt comes in 12 shades ranging from soft neutrals to punchy pinks and warm corals, available in soft matte and glow finishes. Pick a matte shade for a natural, sculpted effect or a glowy shade to add a luminous, skin-like radiance to the cheeks.

• Soft mattes for a subtle, sculpted appearance
• Glowy finishes to add dewy dimension and highlight
• Mix shades to customize depth and tone for every skin color

How do I apply Buttermelt Blush for the smoothest blend?

Tap a fluffy or stippling brush lightly into the pan, then build color gradually on the high points of the cheeks and temples. You can also sweep a small amount across the bridge of the nose for a cohesive, sun-kissed flush.

• Lightly press or swirl your brush into the pan to pick up pigment
• Start with a soft application and layer to reach desired intensity
• Combine with Buttermelt Bronzer for a warm, sun-soaked finish

Is this product suitable for sensitive or vegan beauty routines?

The formula is vegan and cruelty-free, and it’s enriched with plant-derived butters that condition the skin while delivering pigment. If you have specific allergies or sensitivities, check ingredient details before first use.

• Vegan formula and PETA-recognized cruelty-free brand
• Infused with mango butter, almond butter, and shea butter for a soft feel
• Patch test recommended for those with ingredient sensitivities

Who is this for: Buttermelt Powder Blush suits anyone looking for a richly pigmented, easy-to-blend cheek color that feels soft on the skin and lasts through the day. It’s ideal for makeup lovers who want creamy application with powder-like control — from beginners seeking an everyday flush to pros layering for editorial looks. Those following vegan and cruelty-free routines will appreciate the ethical formula and broad shade range that adapts to light, medium, and deeper complexions.