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OGX
OGX Ever-Straightening Hair-Smoothing Conditioner 13 fl oz — Brazilian Keratin, Sulfate-Free for Frizz Control & Shine
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Why customers choose Origin Beauty
OGX Ever-Straightening + Brazilian Keratin Therapy Hair-Smoothing Conditioner is a nourishing, sulfate-free conditioner that helps smooth, soften and add shine to hair using Brazilian keratin, coconut oil, cocoa butter and avocado oil.
Designed to tame frizz and boost manageability without harsh sulfates or parabens, this 13 fl oz conditioner blends keratin protein with rich botanical oils for a smoother cuticle and glossy finish. The formula focuses on hydration and sensory appeal—leaving hair feeling softer while imparting a warm coconut, brazil nut and cocoa butter scent. Use after shampooing to seal moisture, strengthen strands and prepare hair for styling.
How does this conditioner smooth and strengthen hair?
The conditioning complex combines Brazilian keratin protein with moisturizing oils to help reduce surface roughness and reinforce strands. Keratin targets the hair fiber while avocado and coconut oils deliver hydration and slip, making comb-through easier and reducing breakage during styling.
- Brazilian keratin protein helps smooth cuticles and improve resilience.
- Avocado oil supplies moisture and helps prevent dryness.
- Coconut oil adds luster and reduces surface friction for easier detangling.
- Cocoa butter nourishes and leaves a soft, conditioned feel.
Is this safe for color-treated or chemically processed hair?
This conditioner is formulated without parabens and uses sulfate-free surfactants, making it gentler on color and chemically treated hair than conventional sulfate products. While it supports moisture and surface smoothness, always patch-test new products and consult your colorist for personalized advice.
- Paraben-free formula minimizes exposure to common preservatives.
- Sulfate-free surfactants help preserve color vibrancy longer.
- Hydrating oils replenish moisture often lost in processing.
- Recommended to pair with the matching OGX Ever-Straightening shampoo.
How should I use this conditioner for best results?
Apply after shampooing while hair is wet, concentrating on mid-lengths to ends where hair is driest. Leave the conditioner on for one to three minutes to allow the keratin and oils to penetrate, then rinse thoroughly. For added smoothing, follow with a cool rinse or finish with a heat-protectant before heat styling.
- Shampoo first with your preferred cleanser or the matching OGX Ever-Straightening shampoo.
- Work a generous amount through mid-lengths and ends; avoid roots if you have fine hair.
- Massage briefly, leave on 1–3 minutes, then rinse well.
- Use regularly for cumulative smoothing and shine.
What scent and texture should I expect from this conditioner?
The conditioner has a rich, creamy texture that spreads easily and provides immediate slip for detangling. Fragrance notes of coconut, brazil nut and cocoa butter create a warm, tropical aroma that lingers subtly after rinsing, leaving hair smelling fresh without being overpowering.
- Creamy formula for easy application and detangling.
- Warm coconut and cocoa aroma for an indulgent hair bath.
- Leaves hair feeling soft and with visible shine.
- Not overly heavy—suitable for many hair types when applied correctly.
Who is this for? OGX Ever-Straightening + Brazilian Keratin Therapy Conditioner is aimed at anyone seeking smoother, shinier hair—especially those dealing with frizz, dryness or surface roughness. It works well for chemically treated, color-treated and naturally textured hair that needs added slip and hydration. If you prefer sulfate-free, paraben-free formulas with a rich, aromatic finish and you want an easy-to-use conditioner that supports manageability and luster, this product is a practical addition to your routine. Pair with the OGX Ever-Straightening shampoo for a coordinated system that helps maintain straightened styles and boosts softness between styling sessions.
Ingredients
Water (Aqua), Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Hydrolyzed Keratin, Dimethicone, Stearamidopropyl Dimethylamine, Isopropyl Myristate, Coco-Caprylate/Caprate, Steareth-20, Isopropyl Alcohol, Citric Acid, Sodium Hydroxide, Sodium Benzoate, Fragrance (Parfum)
FAQ
Q: Can I use this on color-treated hair?
A: Yes. The formula is paraben-free with sulfate-free surfactants, making it gentler on color-treated hair though you should still follow your colorist's guidance.
Q: How often should I use the conditioner?
A: Use it each time you shampoo for best smoothing and hydration; adjust frequency based on your hair's moisture needs.
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