OUAI Medium Hair Shampoo & Conditioner Set — 10 fl oz Duo, Sulfate-Free Keratin Care

OUAI Medium Hair Shampoo and Conditioner Set is a sulfate-free daily duo formulated with keratin, shea butter, and avocado oil to nourish, strengthen, and add shine to medium hair.

This two-piece set from OUAI targets hair that falls between fine and thick—often described as “medium.” The balanced formulas cleanse without stripping, restore elasticity and manageability, and tame frizz while preserving natural movement. Both bottles are designed for routine use by people who want hydrated, healthier-looking strands without heavy buildup, parabens, or phthalates.

How does this set keep medium hair clean without drying it out?

The shampoo uses a sulfate-free surfactant system to remove dirt and light buildup while protecting moisture and cuticle integrity. Cleansing is effective but gentle, reducing the risk of over-drying and maintaining natural shine.

• Sulfate-free formula for gentler lather
• Keratin supports resilient strand structure
• Babassu and coconut oils preserve hydration during washing
• Suitable for daily or frequent cleansing routines

What benefits does the conditioner provide for mid-density hair?

The conditioner detangles, fights frizz, and improves manageability without weighing hair down. It deposits nourishing lipids and smoothing agents to reduce breakage during styling and brushing.

• Shea butter and avocado oil seal in moisture and softness
• Lightweight conditioning avoids limpness on medium strands
• Formulated to boost shine and reduce surface roughness
• Helps protect hair from mechanical stress and everyday styling

Which key ingredients make this combination effective?

This set blends protein and plant-derived oils to address both strength and moisture needs. Keratin helps reinforce the hair shaft while kumquat extract and nourishing oils revive texture and sheen for a balanced finish.

• Keratin: supports structure and resilience
• Kumquat extract: lightweight botanical support for radiance
• Babassu, coconut, shea butter, and avocado oil: moisturize and soften
• Free from parabens and phthalates for cleaner formulation

How should I use the OUAI Medium shampoo and conditioner for best results?

Apply the sulfate-free shampoo to wet hair, lather, and rinse thoroughly; follow with conditioner, focusing on mid-lengths and ends. For optimal results, leave the conditioner on for one to three minutes before rinsing and follow with a heat protectant if using hot tools.

• Wet hair thoroughly before shampooing to ensure even lather
• Concentrate conditioner from mid-shaft to ends, avoid roots if oily
• Use a wide-tooth comb in the shower to detangle and distribute product
• Pair with OUAI styling products for additional texture or hold

Who is this for: This OUAI Medium Shampoo and Conditioner Set is made for people with hair that’s neither fine nor coarse—those who need balanced moisture, manageable texture, and protection from breakage without heavy residue. It’s suitable for daily users, anyone avoiding sulfates and parabens, and those seeking a salon-grade routine that enhances medium-density hair’s natural movement and shine.

Ingredients

Please refer to the product labels for full list of ingredients.