oVertone Vibrant Purple Color-Depositing Conditioner, 8 oz — Semi-Permanent, Nourishing Mask

oVertone Vibrant Purple is a semi-permanent, color-depositing conditioner that adds bold purple pigment and moisture in 10–15 minutes without ammonia or sulfates.

If you want a fast at-home refresh or a vivid change without committing to permanent dye, this 8 oz color-depositing mask combines pigment with nourishing oils to tint and condition hair in one step. It’s formulated to work on all textures—curly, straight, coily or wavy—and delivers visible color while leaving strands soft and glossy. The formula is vegan and cruelty-free, free of parabens and sulfates, and uses shea butter, coconut oil, and avocado oil to hydrate as it deposits color. Results typically last 3–5 weeks and fade gradually with each wash, so you can experiment with intensity and upkeep.

How long will the Vibrant Purple shade show on my hair?

Color longevity depends on your starting shade, hair porosity, and washing routine. On bleached or very light blonde hair you’ll see the truest, brightest purple; on light brown to dark strands the shade will be more vivid but deeper. Fading is gradual—expect noticeable color for 3–5 weeks with regular shampooing.

• Best vibrancy: platinum or light blonde bases
• Noticeable on light brown to dark hair (richer, deeper tone)
• Lasts 3–5 weeks; fades with each wash
• Use color-safe sulfate-free shampoo to extend wear

How do I apply it for the best, even results?

Apply generously to dry hair for optimal pigment pickup; distribution is easier on sections so color lays evenly. Leave the mask on for 10–15 minutes—longer for more intensity—and rinse with warm water until it runs clearer. No developer is needed.

• Work on dry hair, section by section for even coverage
• Use a wide-tooth comb or gloved fingers to distribute product
• Processing time: 10–15 minutes (adjust for saturation)
• Rinse with warm water; avoid hot water to reduce fading

Will this damage my hair or interfere with previous color?

This product is a conditioning, semi-permanent formula designed to deposit pigment without ammonia or harsh oxidizers, so it won’t lift natural color. It contains moisturizing butters and oils to help reduce dryness while adding color, making it safe to use on previously colored hair for refreshes or tone adjustments. For dramatic shade changes, pre-lightening may be needed.

• No ammonia or peroxide—no chemical lift
• Infused with shea butter, coconut oil, and avocado oil for moisture
• Safe for color-treated hair to refresh or shift tone
• Pre-bleaching required for pastel results on dark hair

How can I make the color last longer and look its best?

Use color-safe, sulfate-free shampoos and cool-to-warm water to slow fading. Limit washing frequency, use the oVertone Daily Conditioner or other color-depositing maintenance products, and protect hair from prolonged sun and chlorine exposure for extended vibrancy.

• Wash less often and with cool or lukewarm water
• Incorporate oVertone Daily Conditioner to refresh pigment
• Avoid prolonged sun, hot tools, and chlorinated pools
• Deep-condition regularly to maintain softness and shine

Who is this for? If you want a low-commitment way to try bold purple or refresh existing color while adding hydration, oVertone Vibrant Purple is ideal. It suits anyone with all hair textures who prefers damage-free color experiments, needs a conditioning color touch-up, or wants to enhance salon results between appointments. Those seeking pastel tones should have a lightened base; users with darker bases will achieve a deeper, jewel-toned purple. Because it’s vegan and free of harsh ingredients, it’s suited to shoppers looking for cleaner, cruelty-free color options.

Ingredients

Water/Aqua/Eau, Cetearyl Alcohol (from Mixed Plants), Cetyl Alcohol (from Vegetables), Stearyl Alcohol (from Vegetables), Glycerin (from Vegetables), Behentrimonium Chloride, Cocos Nucifera (Coconut) Oil, Butyrospermum Parkii (Organic Shea) Butter, Simmondsia Chinensis (Organic Jojoba) Seed Oil, Persea Gratissima (Avocado) Oil, Oenothera Biennis (Evening Primrose) Oil, Sesamum Indicum (Sesame) Seed Oil, Linum Usitatissimum (Organic Linseed) Oil, Olea Europaea (Olive) Fruit Oil, Amodimethicone, Guar Hydroxypropyltrimonium Chloride (from Guar Beans), Polysorbate 60 (from Vegetables), Basic Blue 99, Basic Brown 16, Basic Red 76, Basic Yellow 57, Basic Red 46, Basic Violet 1, Basic Yellow 40, Basic Orange 2, Basic Blue 9, Basic Green 4, Basic Violet 2, Citric Acid, Benzyl Alcohol, Dehydroacetic Acid, Rosmarinus Officinalis (Rosemary) Leaf Oil, Mentha Viridis (Spearmint) Leaf Oil