Paul Mitchell Platinum Blonde Violet Conditioner — 10.14 fl oz, Neutralizes Brass & Hydrates Blonde/Gray Hair

Paul Mitchell Platinum Blonde Violet Conditioner is a violet-toned conditioner formulated to neutralize brass and hydrate light to medium blondes, silver, gray or white hair for softer, brighter color.

Designed for anyone who maintains cool blonde or gray tones, this conditioner pairs violet pigments with conditioning agents to gently counter warm undertones while replenishing moisture. It leaves hair feeling softer, looking shinier and smelling fresh with a cucumber-melon fragrance and subtle floral notes. The formula works best after a purple shampoo or color-safe cleansing routine, and the packaging uses post-consumer recycled (PCR) materials as part of Paul Mitchell’s sustainability efforts.

How does this conditioner reduce brassiness without over-toning?

The violet pigments are calibrated to neutralize yellow and orange undertones without depositing excessive purple. Conditioning agents balance the pigment so color correction happens while strands stay smooth and manageable.

• Violet pigments target warm brassy tones for cooler-looking blonde and gray shades
• Light conditioning base prevents purple buildup and preserves natural highlights
• Safe for regular use when paired with a color-safe shampoo

Will it leave my hair dry or weighed down?

No; the formula includes hydrating ingredients that soften and detangle, keeping hair flexible rather than stiff. It’s formulated to add shine without heaviness, making it suitable for fine to medium hair types that need gentle conditioning.

• Hydrating agents restore moisture and reduce frizz
• Non-greasy finish preserves movement and body
• Works on both natural and color-treated light shades

How should I use it for best results?

After shampooing, apply an even amount through mid-lengths to ends and leave on for 1–3 minutes depending on desired toning intensity. Rinse thoroughly; for deeper neutralizing, leave slightly longer but monitor color to avoid over-cooling.

• Use after a purple or color-safe shampoo on wet hair
• Distribute from mid-shaft to ends; avoid heavy application at roots
• Rinse after 1–3 minutes, adjust time for stronger toning

What sensory and sustainability details should I expect?

The conditioner has a refreshing cucumber-melon scent with soft floral notes that lingers subtly. Paul Mitchell’s retail bottles include post-consumer recycled materials and simpler caps and labels to improve recyclability, reflecting the brand’s environmental commitments.

• Refreshing cucumber-melon fragrance with floral accents
• Retail packaging contains PCR materials for reduced environmental impact*
• Clear labeling for proper recycling where accepted**

Who is this for: This conditioner is ideal for people with light to medium blonde, highlighted, silver, gray or white hair who want to minimize brassiness while maintaining softness and shine. It suits both salon-maintained color and natural gray blends, and is best used as part of a color-safe routine when you want controlled toning without sacrificing moisture.

*Bottles and jars are 50% PCR, tubes are 25% PCR; excludes pumps and select caps. **Check local recycling guidelines.

Ingredients

Aqua (Water, Eau), Behentrimonium Chloride, Stearyl Alcohol, Hydroxypropyl Starch Phosphate, Quaternium-87, Amodimethicone, Isopropyl Alcohol, Glycerin, Helianthus Annuus Seed Oil, Anthemis Nobilis Flower Extract, Calendula Officinalis Flower Extract, Carthamus Tinctorius Oleosomes, Carthamus Tinctorius Seed Oil, Curcuma Longa Root Extract, Macadamia Ternifolia Seed Oil, Verbascum Thapsus Extract, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Lecithin, Alcohol, C11-15 Alketh-7, C12-16 Alketh-9, C13-14 Isoalkane, Cetrimonium Chloride, Decyl Glucoside, Guar Hydroxypropyltrimonium Chloride, HEA/Sodium Acryloyldimethyltaurate/Steareth-20 Methacrylate Copolymer, Lactic Acid, Polyquaternium-37, Polysorbate 80, PPG-1 Trideceth-6, Propylene Glycol, Propylene Glycol Dicaprylate/Dicaprate, Sodium Chloride, Tetrasodium EDTA, Trideceth-12, Trideceth-15, Trideceth-3, Trimethylsiloxyamodimethicone, Magnesium Chloride, Magnesium Nitrate, Methylchloroisothiazolinone, Methylisothiazolinone, Phenoxyethanol, Potassium Sorbate, Parfum (Fragrance), Benzyl Benzoate, Acid Red 33 (CI 17200), Acid Violet 43 (CI 60730)