Pureology Purple Conditioner for Blonde & Lightened Hair, 9 fl oz — Tone & Strengthen, Sulfate-Free

This salon-grade purple conditioner combines targeted toning pigments with strengthening botanicals to refresh cool tones and mend damage from lightening. Formulated for color-treated blondes, it uses deep purple pigments to counteract yellow and orange undertones while Keravis plant-based protein and antioxidant Astaxanthin work to fortify fragile strands. The product is sulfate-free, vegan, and designed to be used after cleansing with a matching blonde shampoo for best results.

How quickly will I see brassiness reduced?

Results are immediate after rinsing: purple pigments deposit on the hair surface and visibly neutralize warm, brassy hues. The degree of toning depends on your starting color and processing time, so you can control intensity by adjusting how long you leave the mask in.

• Warm blondes: 1–3 minutes for subtle correction.
• Neutral blondes: 3–5 minutes for balanced toning.
• Cool or very light blondes: 5–15 minutes for stronger violet deposit.
• Rinse and evaluate; repeat as needed during regular use.

What repairing benefits does this conditioner provide?

Alongside toning pigments, the formula includes Keravis plant protein to strengthen the hair shaft and reduce breakage. Astaxanthin, a powerful antioxidant, supports hair resilience so strands appear healthier and more manageable over time.

• Keravis plant-based protein rebuilds weakened fiber and improves elasticity.
• Astaxanthin adds antioxidant support to protect and repair stressed hair.
• Rich conditioning agents detangle and smooth mid-lengths and ends.
• Regular use helps reduce split ends and improve overall texture.

How should I use it for best results?

Apply the conditioner to clean, towel-dried hair, concentrating on mid-lengths to ends where brassiness and damage are most visible. Adjust processing time by your desired level of toning, then rinse thoroughly; pair with Strength Cure Blonde Shampoo for optimal color care.

• Use a dime-sized to quarter-sized amount depending on hair length and density.
• Comb through to distribute pigment evenly before waiting the recommended time.
• Rinse when desired tone is reached; less time for subtle toning, more for cool results.
• Frequency: incorporate into routine as needed—weekly or between color appointments.

Is this safe for my color-treated hair and lifestyle preferences?

Yes—this conditioner is formulated without sulfates and is vegan, making it suitable for maintaining color vibrancy without stripping. It’s favored in salons and by stylists for gentle toning and reparative care on highlighted, bleached, and naturally light hair types.

• Paraben-free and safe for use on color-treated hair.
• Vegan formulation supports ethical product choices.
• Pleasant aromatherapy blend (pear, rose, sandalwood) for a refined scent experience.
• Designed to work in tandem with professional color-care routines.

Who is this for: Pureology Strength Cure Blonde Purple Conditioner is aimed at anyone with blonde, highlighted, platinum, or silver hair who wants to neutralize unwanted warmth while repairing damage from chemical or heat processes. It suits salon clients and at-home users who prefer sulfate-free, vegan products that both tone and strengthen hair, especially those seeking an easy-to-control toning step between salon visits.

Ingredients

AQUA / WATER / EAU, CETEARYL ALCOHOL, TAURINE, BEHENTRIMONIUM CHLORIDE, AMODIMETHICONE, ISOPROPYL ALCOHOL, PHENOXYETHANOL, PARFUM / FRAGRANCE, GLYCERIN, CI 60730 / ACID VIOLET 43, BENZOIC ACID, TRIDECETH-6, TOCOPHEROL, OLEA EUROPAEA FRUIT OIL / OLIVE FRUIT OIL, CAMELINA SATIVA SEED OIL, POLY(LINSEED OIL), BUTYLENE GLYCOL, ARGININE, POTASSIUM HYDROXIDE, CETRIMONIUM CHLORIDE, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, 2-OLEAMIDO-1,3-OCTADECANEDIOL, BENZOPHENONE-4, ORCHIS MASCULA EXTRACT, HAEMATOCOCCUS PLUVIALIS EXTRACT, CAPRYLIC/CAPRIC TRIGLYCERIDE, POTASSIUM SORBATE