Pureology Smooth Gloss Shampoo — Sulfate-Free Frizz Control for Color-Treated Hair, 9 fl oz, Adds Shine

Pureology Smooth Gloss Shampoo is a sulfate-free, smoothing shampoo that reduces frizz, boosts shine, and helps protect color-treated hair from humidity.

This luxe cleansing formula is built for hair that’s both color-treated and prone to frizz. It combines gentle surfactants with smoothing agents to leave strands easier to manage, visibly glossier, and more resistant to humidity without stripping salon color. Use it as the first step in a targeted frizz-control routine—especially when you plan to follow with the brand’s Silkmorphose Spray for an extra glossy finish.

How does this shampoo reduce frizz and hold up in humid weather?

The formula forms a smoothing layer on each strand that helps repel moisture from the air while preventing cuticle lift, which is the main cause of frizz. Clinical-style results cited by the brand include up to 72 hours of frizz-defying performance and protection against humidity in extreme conditions.

• Sulfate-free cleaners that preserve color and natural oils
• Smoothing agents that improve strand alignment for less flyaway
• Formulation designed to protect against up to 90% humidity impact

Will this shampoo keep my color looking vibrant?

Yes — Pureology’s formula avoids harsh sulfates and includes components that maintain pigment integrity so color fades more slowly. Regular use with complementary Pureology products helps preserve salon color while improving texture and shine.

• Sulfate-free base to minimize color stripping
• Moisture-balancing ingredients to prevent color-dulling dryness
• Designed for use on color-treated hair without compromising tone

How much shine and smoothing can I expect after using it?

Expect noticeably smoother strands and enhanced surface sheen; Pureology claims up to 50% glossier hair and significantly smoother texture after use. Results depend on hair type and styling, but many users report improved manageability and a silkier finish.

• Up to 50% increased gloss for a visibly healthier look
• Reportedly 8x smoother strands and up to 24 hours of defined smoothness
• Works best when paired with Pureology Silkmorphose Spray for extended gloss

How should I use this shampoo for top results?

Gently massage into wet hair, focusing on the scalp to cleanse and then through lengths to smooth and detangle. Rinse thoroughly; repeat if hair is very oily or product-heavy. Follow with a conditioner or the Silkmorphose Spray for additional smoothing and shine.

• Massage into scalp and distribute through ends; rinse completely
• Pair with Pureology conditioner or Silkmorphose Spray for best gloss and frizz control

Who is this for: Pureology Smooth Gloss Shampoo is aimed at people with color-treated hair who struggle with frizz, humidity, and lackluster shine. It’s suitable for those who want a salon-grade, sulfate-free cleanser that improves manageability and enhances gloss without compromising color safety. If you frequently battle humidity, use thermal styling tools, or want a glossier finish, this shampoo is formulated to fit into that hair care routine.