Pureology

Pureology Strength Cure Shampoo for Damaged, Color-Treated Hair — Sulfate-Free Vegan Repair

High-performance beauty made for confident daily results

$53.69

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Why customers choose Origin Beauty

Pureology Strength Cure Shampoo is a concentrated, sulfate‑free repair cleanser designed to restore strength to damaged or color‑treated hair while protecting color vibrancy.

Built for hair weakened by chemical services, heat, or daily wear, this vegan formula uses advanced anti‑breakage technology and Pureology’s Antifade Complex to clean gently, rebuild fiber resilience, and help seal split ends. The rich, creamy lather provides over 75 applications per bottle and pairs best with the Strength Cure conditioner and finishing serums for a complete repair system.

How does it strengthen hair without stripping color?

The sulfate‑free surfactants in Strength Cure remove dirt and product build‑up without harsh detergents that can fade dye. At the same time, the formula delivers proteins and fortifying ingredients that temporarily reinforce weakened hair fiber for improved tensile strength.

  • ZeroSulfate cleansing preserves color-treated pigments.
  • Patented Antifade Complex helps lock in vibrancy.
  • Concentrated formula offers more washes per bottle.
  • Compatible with color-safe routines and professional treatments.

What visible improvements can you expect and when?

With regular use and when combined with the Strength Cure conditioner, many users notice reduced breakage, fewer visible split ends, and smoother texture within a few weeks. Results depend on hair condition and frequency of use.

  • Less breakage and strengthened strands with system use.
  • Enhanced manageability and improved surface smoothness.
  • Color looks fresher thanks to the protective complex.
  • Works well on fine to medium hair without weighing it down.

How should I use this shampoo for best results?

Apply a small, dime‑sized amount to wet hair at the scalp, emulsify into a creamy lather, then gently work the formula through to the ends before rinsing. Follow with Strength Cure Conditioner and, if desired, a leave‑in serum for targeted split end protection.

  • Use on wet hair; focus shampoo at the scalp for cleansing.
  • Rinse thoroughly and apply matching conditioner mid‑length to ends.
  • For severe damage, use the full Strength Cure regimen consistently.
  • Safe to use between color appointments to maintain vibrancy.

Is this product suitable for my hair type and lifestyle?

Pureology Strength Cure Shampoo was formulated for damaged or over‑processed hair, including color‑treated strands, and suits fine to medium textures that need reinforcement without weight. It’s a vegan, salon‑grade option for people who want repair results with color protection built in.

  • Recommended for brittle, heat‑stressed, chemically processed hair.
  • Vegan and free from sulfates, suitable for conscious shoppers.
  • Concentrated bottle supports frequent use and travel routines.
  • Pairs with Pureology Strength Cure Conditioner and Dream Healer Serum.

Who is this for: Ideal for anyone with weakened, color‑treated, or visibly damaged hair who wants a color‑safe, vegan shampoo that focuses on rebuilding strength and reducing breakage. Choose Strength Cure if you’re committed to a salon‑grade repair system and want to prolong color vibrancy while improving hair texture and manageability.

Ingredients

AQUA / WATER / EAU, SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL SARCOSINATE, COCO-BETAINE, GLYCOL DISTEARATE, GLYCERETH-26, DECYL GLUCOSIDE, COCONUT ACID, SODIUM HYDROXIDE, PARFUM / FRAGRANCE, SODIUM ISETHIONATE, CITRIC ACID, PPG-5-CETETH-20, SODIUM CHLORIDE, DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER, POLYQUATERNIUM-7, AMODIMETHICONE, POLYQUATERNIUM-10, CARBOMER, ACRYLATES COPOLYMER, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, C11-15 PARETH-7, HEXYL CINNAMAL, BENZOIC ACID, LAURETH-9, BUTYLENE GLYCOL, GLYCERIN, LINALOOL, TOCOPHEROL, OLEA EUROPAEA FRUIT OIL / OLIVE FRUIT OIL, CAMELINA SATIVA SEED OIL, TRIDECETH-12, SALICYLIC ACID, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, SODIUM BENZOATE, MAGNESIUM NITRATE, BENZYL ALCOHOL, C12-13 PARETH-23, C12-13 PARETH-3, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, LIMONENE, ARGININE, 2-OLEAMIDO-1,3-OCTADECANEDIOL, POLY(LINSEED OIL), BENZOPHENONE-4, PHENOXYETHANOL, CITRONELLOL, CI 14700 / RED 4, METHYLCHLOROISOTHIAZOLINONE, SORBIC ACID, HAEMATOCOCCUS PLUVIALIS EXTRACT, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, CAPRYLIC/CAPRIC TRIGLYCERIDE, POTASSIUM SORBATE, CI 15510 / ORANGE 4

FAQ

Q: Is Strength Cure Shampoo safe for color-treated hair?

A: Yes. It’s sulfate-free and contains Pureology’s Antifade Complex to help preserve color vibrancy during regular use.

Q: How often should I use this shampoo?

A: Use it as your regular cleansing shampoo; frequency depends on hair needs, typically every 2–3 days or as recommended by your stylist.