REVLON So Fierce Mascara — 701 Blackest Black, Up to 24‑Hour Wear, No Clump Smudge‑Proof Volume & Length

Revlon So Fierce Mascara is a high-impact lash formula and tapered wand that builds dramatic length and volume while resisting clumps, smudges, and flakes for up to 24 hours.

Designed to create an eyelash-extension effect without the salon, So Fierce combines creamy, pigment-rich black with lash-lifting polymers and waxes to thicken and extend each lash. The molded, tapered brush with 252 multilayered bristles grips hairs from root to tip for separation and lift, delivering bold, glossy lashes in one coat or a layered look when you want extra drama.

How does this mascara create length and volume?

The formula contains lash-lifting polymers plus paraffin and rice-bran waxes that cling to the lash shaft to add measurable thickness and visible extension. Pigments produce a deep Blackest Black finish that enhances contrast and makes lashes appear longer.

• Lash-lifting polymers to extend and hold shape
• Paraffin and rice-bran waxes for added body and thickness
• High-pigment black for instant visual length

Why does the wand matter for no clump, smudge-proof application?

The uniquely molded, tapered wand features 252 multilayered bristles engineered to comb through every lash, coating evenly while separating to avoid clumps. Precision bristle placement and the tapered tip reach short inner and outer lashes without overloading product.

• 252 multilayered bristles for thorough, even coverage
• Tapered tip reaches corner and lower lashes cleanly
• Comb-like action separates lashes to prevent clumping

How long will the wear last and how does it perform during the day?

So Fierce is formulated for extended wear—up to 24 hours—so it endures long days, travel, and evening events without smudging or flaking under normal conditions. The finish stays glossy and intact, making it suitable for both busy routines and special occasions.

• Up to 24-hour wear resistance for long days
• Smudge-proof and flake-free formulation for clean makeup
• Glossy black finish maintains intensity all day

How do I apply and remove it for best results?

Apply from the base of the lashes upward with a slight wiggle to deposit product at the roots for lift; repeat layers for extra volume, letting each layer dry slightly to avoid buildup. Remove with a gentle oil-based or makeup remover designed for longwear mascaras to dissolve the formula without excessive rubbing.

• Apply at the base, sweep upward with a gentle wiggle
• Layer for more intensity; allow brief drying between coats
• Use oil-based remover or dedicated longwear makeup remover to dissolve safely

Who is this for? Revlon So Fierce Mascara is ideal for anyone who wants dramatic, salon-style length and volume without extensions. It suits daily wearers who need long-lasting, smudge-proof performance, makeup lovers building bold evening looks, and anyone with sparse lashes who wants enhanced lift and separation. Available in Blackest Black (701) and two other deep shades, it's a versatile addition to everyday and statement makeup kits.

Ingredients

Aqua/Water/Eau, Paraffin, Glyceryl Stearate, Synthetic Beeswax, Stearic Acid, Butylene Glycol, Acacia Senegal Gum, Palmitic Acid, Polybutene, Oryza Sativa (Rice) Bran Wax, Mica, VP/Eicosene Copolymer, Ozokerite, Aminomethyl Propanol, Hydrogenated Vegetable Oil, Hydroxyethylcellulose, Stearyl Stearate, Tropolone, Ethylhexylglycerin, Phenoxyethanol. May Contain [+/-: Iron Oxides (CI 77491, CI 77492, CI 77499)].