tarte Shape Tape Concealer full-coverage concealer, 12B Fair Beige — creaseless soft-matte finish, brightening 16hr wear

tarte Shape Tape Concealer is a full-coverage, creaseless liquid concealer that delivers a natural soft-matte finish while brightening and blurring fine lines for up to 16 hours.

Designed to correct and conceal under-eye circles and other imperfections, this bestselling concealer uses "tape" technology to smooth texture and provide an instant eye-lift effect. The jumbo speed-smoother applicator spreads product quickly and precisely, while a formulation free of parabens, mineral oil, phthalates, triclosan, SLS and gluten keeps the formula lightweight and skin-friendly. Vegan and cruelty-free, it combines high coverage with hydrating botanicals for a comfortable longwearing look.

How well does it cover dark circles and discoloration?

Shape Tape offers opaque coverage that neutralizes dark under-eye shadows and evens skin tone without needing multiple layers. Its pigment-rich formula is built to hide discoloration while retaining a natural matte appearance.

• Full-coverage pigments camouflage dark circles and spots
• Brightening agents (licorice root) help correct tone
• Applies evenly with minimal buildup using the jumbo applicator

Will it crease or settle in fine lines during the day?

The concealer is formulated to resist creasing and settling; clinical testing supports long-lasting crease resistance. Lightweight ingredients combined with the tape technology help the product blur fine lines rather than accentuate them.

• Crease-proof performance claimed for up to 12 hours*
• Blurring tape technology minimizes the look of fine lines
• Non-cakey matte finish that layers well with powder or setting spray

How long does the wear last and is it waterproof?

This formula is developed for extended wear and tested in clinical studies to maintain coverage and finish over long periods. It also has water-resistant properties for everyday activities where humidity or light moisture are factors.

• Clinical results show up to 16 hours of longwear
• Waterproof and designed to stay put through daily wear
• Holds a smooth matte finish without frequent touch-ups

What skincare benefits are included in the formula?

Beyond coverage, Shape Tape includes skin-conditioning butters and botanical brighteners to help the under-eye area appear more hydrated and even. These ingredients support a comfortable wear while helping maintain a polished look.

• Shea butter and mango butter for moisturizing and conditioning
• Licorice root extract to visually brighten dark circles
• Dermatologist-tested, vegan, and cruelty-free formulation

Who is this for: Anyone seeking high-coverage correction with a soft-matte, non-creasing finish — ideal for those who want to conceal dark circles, cover blemishes, or even skin tone with minimal layering. It’s suitable for people who prefer longwear, waterproof makeup that still feels comfortable and contains skin-conditioning ingredients. Choose shade 12B fair beige for light skin tones with neutral-beige undertones looking for both coverage and brightness.

*Clinical data referenced from a 32-subject study conducted by the brand.

Ingredients

Please refer to product packaging for the most up to date list of ingredients and country of origin. Water/Aqua/Eau, cyclopentasiloxane, methyl methacrylate crosspolymer, cyclohexasiloxane, butylene glycol, PEG-10 dimethicone, trimethylsiloxysilicate, sodium chloride, disteardimonium hectorite, cetyl PEG/PPG-10/1 dimethicone, triethyl citrate, dimethicone/vinyl dimethicone crosspolymer, phenoxyethanol, triethoxycaprylylsilane, fragrance/parfum, aluminum hydroxide, ethylhexylglycerin, olea europaea (olive) fruit oil, disodium EDTA, mangifera indica (mango) seed butter, benzyl salicylate, hexyl cinnamal, limonene, hydroxycitronellal, glycyrrhiza glabra (licorice) root extract, geraniol, amyl cinnamal, linalool, helianthus annuus (sunflower) seed oil, convallaria majalis bulb/root extract, leontopodium alpinum flower/leaf extract, lilium candidum flower extract, magnolia liliflora flower extract, paeonia lactiflora root extract, butyrospermum parkii (shea) butter, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ulmus davidiana root extract, TBHQ, tocopherol, glycerin. (+/-): Titanium Dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499)