tarte Shape Tape Full-Coverage Concealer — 20B Light, Soft-Matte Brightening, 16hr Crease-Resistant

This reformulated liquid concealer is built to hide imperfections while leaving a natural yet perfected matte finish. Tape-inspired smoothing technology minimizes the look of texture and wrinkles without caking, and a jumbo speed-smoother applicator lets you blend coverage quickly. Vegan and cruelty-free, the formula avoids parabens, mineral oil, phthalates, triclosan, SLS and gluten for a cleaner everyday option.

How does tarte shape tape create a lifted under-eye look?

The concealer uses a blend of smoothing actives and light-reflecting pigments to visually lift and brighten the eye area. Applied strategically, it reduces shadowing and softens creases so skin looks firmer and more awake.

• Tape-inspired formula blurs fine lines and reduces texture
• Brightening pigments counter dark circles for an instant eye lift
• Shea and mango butter help condition delicate under-eye skin

Will it crease or look cakey during the day?

This formulation is designed to resist settling into lines and remains crease-proof for extended wear when applied properly. A lightweight, mattifying finish prevents excess shine while maintaining a natural skin-like appearance.

• Clinical testing shows up to 12 hours crease resistance
• Soft-matte texture avoids cakey buildup
• Use a small amount and blend promptly with the included applicator for best results

How do I use the jumbo speed-smoother for best coverage?

The oversized applicator dispenses a controlled amount of product and makes targeted placement fast and simple. Dab in the product, then gently blend outward with the tip or a brush for seamless coverage.

• Apply three small dots beneath the eye, on blemishes, or along the nose crease
• Tap or buff with the applicator tip, sponge, or brush to blend
• Set lightly with translucent powder if you prefer extra longevity

What skin-friendly ingredients are included?

Alongside pigments and mattifying agents, the formula includes plant-derived butters and botanicals that hydrate and help correct discoloration. These components support a smooth finish without heavy oils or harsh additives.

• Shea butter and mango butter to moisturize and condition skin
• Licorice root extract to brighten dark circles and even tone
• Free from parabens, phthalates, mineral oil, triclosan, SLS and gluten

Who is this for: tarte shape tape concealer in shade 20B light is aimed at anyone seeking high-impact coverage with a soft-matte finish—especially those who want to conceal dark circles, cover blemishes, or smooth texture while avoiding heavy or shiny formulas. It suits normal to combination skin and is a strong option for users who prefer vegan, cruelty-free cosmetics with clinically tested longwear performance. If you need a buildable, crease-resistant concealer that blends quickly and gives a refined, camera-ready look, this product is designed for you.

Ingredients

Please refer to product packaging for the most up to date list of ingredients and country of origin. Water/Aqua/Eau, cyclopentasiloxane, cyclohexasiloxane, methyl methacrylate crosspolymer, butylene glycol, PEG-10 dimethicone, trimethylsiloxysilicate, sodium chloride, disteardimonium hectorite, cetyl PEG/PPG-10/1 dimethicone, aluminum hydroxide, amyl cinnamal, benzyl salicylate, convallaria majalis bulb/root extract, dimethicone/vinyl dimethicone crosspolymer, disodium EDTA, ethylhexylglycerin, geraniol, glycyrrhiza glabra (licorice) root extract, helianthus annuus (sunflower) seed oil, hexyl cinnamal, hydroxycitronellal, leontopodium alpinum flower/leaf extract, lilium candidum flower extract, limonene, linalool, magnolia liliflora flower extract, mangifera indica (mango) seed butter, olea europaea (olive) fruit oil, paeonia lactiflora root extract, fragrance/parfum, phenoxyethanol, tocopherol, triethoxycaprylylsilane, triethyl citrate, butyrospermum parkii (shea) butter, ulmus davidiana root extract, glycerin, pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, TBHQ. (+/-): Titanium Dioxide (CI 77891), iron oxides (CI 77491, CI 77492, CI 77499).