Ursa Major Go Easy Daily Shampoo — 10 oz Sulfate-Free, Vegan Gentle Cleanse & Moisture Balance

Ursa Major Go Easy Daily Shampoo is a gentle, sulfate-free, vegan cleansing formula designed to remove buildup while leaving hair soft, conditioned, and manageable.

Made with a majority of naturally derived ingredients, this 10 oz daily shampoo balances effective cleaning with moisture retention. It avoids harsh surfactants, synthetic fragrances, parabens, silicones, PEGs, and other petrochemical additives so you get a straightforward, lower-irritant wash. The scent is a warm, woodsy blend of ginger, balsam and fir that adds a subtle, natural aroma without overpowering.

How does this shampoo clean without sulfates?

Instead of traditional sulfates, Go Easy uses coconut-derived surfactants that create a creamy lather while being milder on hair and scalp. That means it lifts dirt, oil and styling residue without stripping natural oils, so strands feel less dry after rinsing.

• Coconut-derived cleansers for gentle but effective lathering.
• Formulated to remove product buildup while preserving moisture.
• No harsh sulfates or petrochemical surfactants included.

Will this work for my hair type and daily use?

Yes — Go Easy is formulated for use by people of all hair types and is gentle enough for everyday washing. Its balancing ingredients aim to clean without causing excess dryness, making it suitable for those who wash frequently or have normal to dry hair textures.

• Safe for daily routines, including frequent shampooing.
• Suitable for straight, wavy, curly, and coily hair patterns.
• Pairs easily with most natural conditioners to add extra hydration.

What natural ingredients support hair health in this formula?

The formula includes around 30 naturally derived components that combine gentle cleansing with conditioning benefits. Macadamia-derived oils provide nourishment, bergamot helps clarify and remove buildup, and multiple coconut-based surfactants deliver foaming and rinsing properties without harshness.

• Macadamia-derived lipids to help smooth and soften strands.
• Bergamot extract to assist in clarifying and residue removal.
• Coconut-derived surfactants for lather and gentle cleansing.

Does the product follow ethical and safety standards I should know about?

Go Easy is cruelty-free and vegan, crafted without gluten, parabens, silicones, glycols, synthetic dyes, or synthetic fragrance oils. Ursa Major emphasizes transparency in ingredient selection and avoids many common irritants and controversial additives.

• Certified cruelty-free and formulated without animal-derived ingredients.
• Free from parabens, silicones, PEGs, synthetic color, and synthetic fragrance oils.
• Gluten-free formulation suitable for those avoiding gluten in topical products.

Who this is for: Ursa Major Go Easy Daily Shampoo is for anyone seeking a cleaner that balances effective cleansing with gentler ingredients — ideal for people who wash regularly, prefer plant-forward formulations, and want a clear-ingredient shampoo that conditions as it cleans. It’s well suited for men and women across hair textures who want a natural-feeling lather, a subtle woody-ginger scent, and a product free from common harsh additives.

Ingredients

aloe barbadensis leaf juice*, aqua/water/eau, sodium lauroyl methyl isethionate, sodium methyl cocoyl taurate, lauramidopropyl betaine, decyl glucoside, glycerin, sodium chloride, myristamidopropyl betaine, gluconolactone, sodium benzoate, coconut acid, guar hydroxypropyltrimonium chloride, citric acid, citrus aurantium dulcis (orange) peel oil, myroxylon pereirae (balsam peru) oil, macadamia integrifolia seed oil, citrus limon (lemon) peel oil, abies sibirica oil, boswellia carterii oil, citrus aurantium bergamia (bergamot) fruit oil, myristica fragrans (nutmeg) kernel oil, pogostemon cablin leaf oil, rosa damascena flower extract, hydrolyzed soy protein, cistus ladaniferus oil, lavandula hybrida oil, juniperus oxycedrus wood tar, abies balsamea (balsam canada), calcium gluconate, panthenol, benzyl alcohol, glycyrrhiza glabra (licorice) root extract, potassium sorbate, tocopherol. *Certified Organic Ingredients