Wella Professionals Ultimate Repair Shampoo for Damaged Hair — 33.8 fl oz, AHA & Metal Purifier

Wella Professionals ULTIMATE REPAIR Shampoo is a rich cream cleanser designed to gently remove impurities while rebuilding and protecting heat- and bleach-damaged hair.

This lightweight, foaming shampoo combines AHA and Omega-9 with Metal Purifier technology to refresh hair fibers inside and out. It creates a luxurious lather that lifts dirt and metal residues, supports the hair’s outer barrier and prepares strands for follow-up repair treatments. The formula is dermatologically tested and vegan, and it aims to leave hair smoother, shinier and easier to manage without weighing it down.

How does this shampoo rebuild damaged hair structure?

The shampoo contains AHA (alpha hydroxy acids) that target the hair’s inner fiber, helping to reinforce the internal structure weakened by heat or chemical processes. By addressing inner strength and combining ingredients that fortify the core, the formula prepares strands to better withstand styling and daily stress.

• AHA works at the hair’s interior to support structural resilience
• Light cream base penetrates without heavy residue
• Prepares hair for concentrated repair serums or masks

What role does Omega-9 play in protecting the hair’s surface?

Omega-9 helps replenish the hair’s outer barrier, smoothing cuticles and improving surface uniformity so light reflects more evenly. This replenishment reduces friction and tangling, which makes wet and dry combing gentler on fragile strands.

• Rebuilds the lipid layer that shields hair fibers
• Smooths cuticles for increased shine and manageability
• Lightweight nourishment avoids greasiness

How does Metal Purifier technology benefit chemically treated hair?

Metal Purifier technology helps remove metal deposits that can accumulate from water and chemical services, which otherwise interfere with color and repair treatments. By reducing these residues, the shampoo helps create a cleaner foundation so subsequent products work more effectively.

• Detoxifies hair from metal traces and buildup
• Enhances performance of color and repair products
• Supports a fresher, more neutral base for styling

Will this shampoo weigh down fine hair or affect styling?

The ULTIMATE REPAIR formula is a lightweight cream that foams luxuriously without heavy buildup, so it’s formulated to cleanse and care without flattening natural volume. It gently prepares hair for styling while improving slip and manageability.

• Light foaming texture rinses cleanly
• Improves combability for easier styling
• Leaves subtle scent and soft finish

Who is this for: Wella Professionals ULTIMATE REPAIR Shampoo suits clients with hair weakened by heat styling, bleaching or frequent chemical processes who want a salon-grade cleanser that both purifies and rebuilds. It’s a good choice for people seeking a lightweight, vegan and dermatologically tested shampoo that prepares hair for intensive repair treatments and improves smoothness and shine without excess weight.

Ingredients

Aqua/Water/Eau, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Cocamide MEA, Parfum/Fragrance, Panthenol, Sodium Benzoate, Malic Acid, Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Citric Acid, Sodium Hydroxide, Tetrasodium EDTA, Trisodium Ethylenediamine Disuccinate, Glycerin, Methylparaben, Histidine, Linalool, Citronellol, Hydrochloric Acid, Oleic Acid, Squalane, Glyceryl Oleate, Magnesium Nitrate, Methylchloroisothiazolinone, Magnesium Chloride, Sodium Citrate, Methylisothiazolinone, Sodium Xylenesulfonate, Lecithin, Ascorbyl Palmitate, Tocopherol, Hydrogenated Palm Glycerides Citrate.