Wella Professionals Ultimate Repair Shampoo for Damaged Hair 8.4 fl oz — AHA & Omega‑9, Metal Purifier for Strength and Shine

Wella Professionals ULTIMATE REPAIR Shampoo is a rich cream cleanser that gently detoxifies and rebuilds heat- and bleach-damaged hair for smoother, shinier strands.

Designed for hair that has been weakened by thermal styling, chemical processes or environmental stress, this shampoo combines targeted actives to restore internal strength and reinforce the outer fiber. The lightweight foaming texture cleans without stripping, while Metal Purifier technology helps remove residual metals that can exacerbate damage. Use as the first step in a repair routine to improve manageability and prepare hair for follow-up treatments.

How does this shampoo rebuild damaged hair?

The formula pairs AHA to strengthen the hair core with Omega-9 to replenish the protective outer layer, addressing both internal and external signs of damage. Regular use helps hair feel less fragile and appear healthier without heavy residue.

• AHA supports reconstruction of the hair fiber's inner structure
• Omega-9 restores the lipid barrier for smoother cuticles
• Light cream formula rinses clean to avoid weighing hair down

What makes it effective at detoxifying metals from hair?

Metal Purifier technology is included to capture and remove trace metals that can build up from water, treatments or styling tools. Reducing metal deposits helps subsequent repair products work more efficiently and prevents additional weakening.

• Targets iron, copper and other common metal residues
• Prepares hair for deeper repair treatments and conditioners
• Supports a cleaner foundation for long-term hair health

Is this shampoo suitable for my daily routine and styling habits?

The lightweight foaming texture is gentle enough for regular use and pairs well with heated styling or color services. It cleanses effectively while leaving hair ready for serums, masks, or professional treatments without creating buildup.

• Foams richly for a luxurious wash experience
• Preps hair for conditioning or intensive repair masks
• Dermatologically tested and vegan formulation

Will it change how my hair looks and feels after a few uses?

Many users notice improved smoothness, reduced roughness, and enhanced shine after several washes as the fiber rebuilds and the outer layer is replenished. Results depend on the extent of prior damage and consistency of use.

• Smoother texture and easier detangling
• Visible reduction in dullness and frizz
• Better receptivity to conditioners and styling products

Who is this for: Wella Professionals ULTIMATE REPAIR Shampoo is aimed at anyone with hair compromised by heat styling, bleaching, or chemical services who wants a salon-grade cleanser that both detoxifies and reinforces the fiber. It's appropriate for clients seeking a cruelty-free, dermatologist-tested option that prepares hair for further repair steps and daily styling.

Key formulation highlights:

• AHAs to rebuild inner strength
• Omega-9 to replenish the outer barrier
• Metal Purifier technology to detoxify residual metals
• Lightweight cream that foams luxuriously and rinses clean
• Dermatologically tested, vegan, and developed by Wella Professionals

Ingredients

Aqua/Water/Eau, Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Dimethicone, Cocamide MEA, Parfum/Fragrance, Panthenol, Sodium Benzoate, Malic Acid, Guar Hydroxypropyltrimonium Chloride, Sodium Chloride, Salicylic Acid, Tocopheryl Acetate, Citric Acid, Sodium Hydroxide, Tetrasodium EDTA, Trisodium Ethylenediamine Disuccinate, Glycerin, Methylparaben, Histidine, Linalool, Citronellol, Hydrochloric Acid, Oleic Acid, Squalane, Glyceryl Oleate, Magnesium Nitrate, Methylchloroisothiazolinone, Magnesium Chloride, Sodium Citrate, Methylisothiazolinone, Sodium Xylenesulfonate, Lecithin, Ascorbyl Palmitate, Tocopherol, Hydrogenated Palm Glycerides Citrate.